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Initiatives

Evidence-Backed Execution

AI Drafting

Initiative

Status

Evidence

Onboarding Reset

2m ago

Building

42 Insights

Plan-Limit Clarity

14m ago

Ready To Act

28 Insights

CRM Mapping Cleanup

1h ago

Exploring

31 Insights

Evidence Health

Customer Proof

42 Insights

Decision Clarity

Ready

Owner Context

Linear Linked

2

Work States

Active and completed initiative views keep focus clear.

3

Brief Sections

Overview, evidence, and outcomes stay in one workspace.

AI

Generation

Draft evidence-backed initiative content from the source data.

Ship Work That Can Defend Itself

Deck turns customer evidence into initiatives your team can actually execute: generated briefs, live evidence, statuses, segments, outcomes, and project-management context in one place.

A Plan that Looks Operational from the First Draft

AI drafts overview, evidence, and outcomes from linked feedback so critique starts from customer reality instead of a blank page.

Start with Themes

Generated Brief

Autosaved

Enterprise Onboarding Reset

Overview

Evidence

Outcomes

Goal

Reduce setup confusion for enterprise admins importing customer feedback from CRM, support, and Slack sources.

Overview

Customer problem, goal, and proposed work are drafted.

Evidence

42 linked insights explain why this should move now.

Outcomes

Activation and support-load measures are ready to track.

Agents drafted the brief

Searched linked customer evidence

Structured initiative sections

Prepared outcome measures

An Execution Workspace with the Why Still Visible

Start from the Customer Problem

Create directly or promote an opportunity so the goal, customer problem, and supporting signal arrive with the work.

Opportunity Backlog

1 click

Promote a Proven Customer Problem

Reduce Onboarding Drop-Off

Enterprise admins repeat the same setup uncertainty across CRM, Slack, and support-ticket imports.

Impact

9.1

Insights

42

Trend

+18%

Initiative Draft

Enterprise Onboarding Reset

Customer problem copied forward

Evidence package attached

Goal ready for build review

1 click

Promote

Carry a ranked opportunity into execution.

Goal

Problem First

The customer problem anchors the plan.

42

Insights

Supporting evidence remains attached.

Keep the Plan Operational

Status controls, segment assignment, and project-management links keep every initiative readable as it moves.

Initiative Detail

Active

Status, Segment, and Project Context

Active

Completed

Status

Building

Segment

Enterprise admins

Owner

Product

Project

Linear ONB-214

Evidence Health

Customer proof

42 linked insights

Decision clarity

Ready for build review

Outcome tracking

Activation metric attached

Active

Status

Current work stays separate from completed bets.

Segment

Market Lens

Each initiative can track the audience it serves.

Links

PM Context

Project-management work stays attached.

Write the Brief with Evidence Attached

Generated and edited sections keep overview, evidence, and outcomes attached to the customer signal that justified the work.

Brief Editor

Evidence

Overview, Evidence, and Outcomes Stay Together

Overview

Evidence

Outcomes

Evidence Summary

42 linked insights show onboarding uncertainty peaks when admins map CRM fields and Slack channels in the same setup session.

Prioritize import checklist before advanced mapping.

Attach setup completion as the first outcome measure.

Review support-ticket volume after release.

Source Quotes

The import works, but I do not know what to check next.

CRM field mapping is where our rollout slows down.

A guided checklist would help our admins finish setup.

3

Sections

Overview, evidence, and outcomes.

Auto

Saved Edits

Brief updates stay current while teams refine.

Live

Evidence

Customer context stays near the plan.

Frequently Asked Questions

Build Better Customer-Led Product Today

Bring your interviews, tickets, surveys, Slack threads, and NPS into one evidence layer your team can act on.

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